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By: Robert Janis

Tread Lightly! Helps OHV Community Gain
Favorable Reputation
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Volunteers help Tread Lightly! restore
an ATV trail in Wyoming. |
The Tread Trainer Program trains participants in
innovative, practical methods of spreading
outdoor ethics to the public. The curriculum
focuses on motorized and mechanized recreation.
Participants of the program become active in
spreading the message of Tread Lightly! to
clubs, businesses, visitors, enthusiasts,
community members, and educators.
Restoration for Recreation raises capital from
the private sector and provides money to public
agencies to repair damaged recreational
facilities.
Membership
According to McCullough, the organization has
about 5,000 friends and members.
There are a number of membership
classifications:
- Individual Membership
- Retailer Membership
- Outfitter Membership
- Dealer Membership
- Club Membership
- Corporation Membership
- Media Membership
- Government Membership
- Alliance Membership
Individual membership is for individuals who are
involved in outdoor recreation and who want to
take an active role in preserving the outdoors
and build a positive image for outdoor
enthusiasts.
Retailer membership is for retailers involved
with outdoor recreation. Members in this
category are expected to spread the agenda of
Tread Lightly! to their customers.
Outfitter membership is for outfitters involved
with outdoor recreation. These members are
expected to educate customers in outdoor ethics.
Dealer membership is for dealers who wish to
fund the development of educational materials
that spreads the Tread Lightly! agenda.
Club membership offers clubs a way to express
their concerns for the deterioration of
recreational lands. Club members are expected to
assist in the disseminating of Tread Lightly!’s
message, principles, and educational materials.
There are two types of club memberships--member
club and official sponsor club.
Corporation membership is for corporations who
wish to contribute money to finance Tread
Lightly! programs. The contributions are in
proportion with the company’s sales.
Media membership is broken up into three
sections--magazines, websites, and broadcast.
Each category is expected to promote and support
Tread Lightly! programs and agenda.
Government membership is for land and water
management agencies. These agencies receive
support for educational initiatives, assistance
with the maintenance of public natural
resources, and hands-on maintenance projects and
as well as assistance with information they need
to perform their work.
Alliance membership is for conservation
organizations.
More about Tread Lightly! and its programs can
be discovered at its website:
www.treadlightly.org.
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